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Case Studies

Sophia, Oliver and Alicia are pursuing three different goals, in the domains of sporting excellence, health, and midlife direction change, respectively.

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You can evidence for their journeys through Motivation: The Manual – and their unique approaches to using it – in their personal manifestos (links below).

Photo of Sophia - Case Study 1 in Motivation: The Manual

Sophia, 13

"I want to be a professional soccer player. I started playing in the garden with my dad, who used to be a pro player, when I was just 3 years old. A year later, he took me to coaching sessions at a semi-pro club. I was quickly invited to trials at an English Premier League club and I have been in the club’s academy ever since. I desperately want them to hand me a contract when I turn 16."

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Here are Sophia's Personal Manifesto, Assessment, and Reflection: Steppingstones #77-79

Photo of Oliver - Case Study 2 in Motivation: The Manual

Oliver, 39

"I want to get in better physical and mental shape, by improving my diet and exercising more often. When I was 22, I embarked on a global investment bank's graduate scheme and quickly progressed up the career ladder before meeting my wife six years later. Now, 11 years on, after too much sitting at a desk, snacking on processed foods, and being constantly sleep-deprived (parenthood!), I am overweight, prediabetic and feel low. Something needs to change."

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Here are Oliver's Personal Manifesto, Assessment, and Reflection: Steppingstones #77-79

Photo of Alicia - Case Study 3 in Motivation: The Manual

Alicia, 51

"I want to write a book on well-being. I am a mother of two children and I've been working as a teacher for the past 20 years, I still enjoy it, but I want a second source of income to bolster my pension. To do this, I will need to be ruthless in my time management, organization, and self-discipline. I also appreciate that I may feel isolated while writing, so I need to keep an eye on my mental health."

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Here are Alicia's Personal Manifesto, Assessment, and Reflection: Steppingstones #77-79

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